{"title":"Top Registry \u003e Grooming","description":"","products":[{"product_id":"baby-grooming-kit","title":"Baby Grooming Kit","description":"\u003cp\u003eWhen baby's got a photo-op, you'll be ready. Grooming for the gram? There's a kit for that. This head-to-toe grooming set has everything you need to get baby gram or grandma ready.\u003c\/p\u003e\n\n\u003cp\u003eWhat's Inside?\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e1 Finger Brush with Storage Stand\u003c\/li\u003e\n    \u003cli\u003e1 Hair Brush with Case\u003c\/li\u003e\n    \u003cli\u003e1 Styling Hair Comb\u003c\/li\u003e\n    \u003cli\u003e1 Easy Grip Nail Scissors with Nail File and Case\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003eFINGER BRUSH: Double-sided finger brush gets top and bottom gums at once and protects finger from baby bites.\u003c\/li\u003e\n    \u003cli\u003eNAIL SCISSORS + CASE: Ergonomic, no-slip handle gives you trimming control, while rounded blade tips help snip precisely. Safety case doubles as a gripper so baby can hold for easier trimming.\u003c\/li\u003e\n    \u003cli\u003eNAIL FILE: S-shape nail file is designed with small fingers in mind to give a smooth finish after clipping baby nails.\u003c\/li\u003e\n    \u003cli\u003eHAIR BRUSH + COMB: Head-hugging soft-bristled brush keeps the do under control and styling comb that's made for one-handed mane-taming.\u003c\/li\u003e\n    \u003cli\u003eBPA-FREE: All items in this kit are BPA- and latex-free.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Frida Baby","offers":[{"title":"Baby Grooming Kit \/ Newborn","offer_id":51225819447580,"sku":"NF034","price":32.75,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/6855\/7852\/files\/56c0a16cd3a31468393ce2879eea53ad796f7811.jpg?v=1767902468"},{"product_id":"baby-head-hugging-hairbrush-styling-comb-set","title":"Baby Head-Hugging Hairbrush + Styling Comb Set","description":"\u003cp\u003eKeep baby's do smooth with this head-hugging, super soft brush + styling comb. Brush hair gently from scalp towards the hair tips to distribute the natural oils evenly. Includes a head-hugging brush, styling comb, and snap-in case for storage.\u003c\/p\u003e\n\n\u003cb\u003eWhat's Inside?\u003c\/b\u003e\n\u003cul\u003e\n    \u003cli\u003e1 Hair Brush\u003c\/li\u003e\n    \u003cli\u003e1 Hair Comb\u003c\/li\u003e\n    \u003cli\u003e1 Storage Case\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cb\u003eFeatures:\u003c\/b\u003e\n\u003cul\u003e\n    \u003cli\u003eHEAD-HUGGING: The unique flexible design contours to baby's head for a soft and gentle massage + styling.\u003c\/li\u003e\n    \u003cli\u003eSOFT + GENTLE BRISTLES: Soft-bristled brush ideal for smoothing hair and stimulating the scalp.\u003c\/li\u003e\n    \u003cli\u003eSTYLING COMB: Keep baby's do smooth and tamed with this styling comb.\u003c\/li\u003e\n    \u003cli\u003eNO SLIP GRIP: Palm-grip design with comfort straps for one-handed use.\u003c\/li\u003e\n    \u003cli\u003eSNAP-IN STORAGE CASE: Keep your tools neat and tidy while ensuring baby looks neat and tamed.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cbr\u003e\u003cbr\u003e\n\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/Z8SNVLqyD2A?si=fM91jShCA4LE0j3Z\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen\u003e\u003c\/iframe\u003e","brand":"Frida Baby","offers":[{"title":"Baby Head-Hugging Hairbrush + Styling Comb Set \/ Newborn","offer_id":51225819480348,"sku":"NF037","price":10.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/6855\/7852\/files\/181b76766972c97940da1d916d6c934776983217.jpg?v=1767902468"},{"product_id":"dermafrida-bath-mitt","title":"DermaFrida - Bath Mitt","description":"Toss the smelly washcloth and say ta-ta to tub tantrums. DermaFrida the Bath Mitt fits little paws AND big hands so your kiddo can practice good hygiene, then you can take over to get 'em squeaky clean. After all, how can you trust this job to someone who can't even wipe their own butt? Get your scrub on with the Bath Mitt.","brand":"Frida Baby","offers":[{"title":"DermaFrida - Bath Mitt \/ Newborn","offer_id":51225819611420,"sku":"NF027","price":11.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/6855\/7852\/files\/abde8b429b4151ea10e024f2ff4727540cf10120.jpg?v=1768493295"},{"product_id":"dermafrida-the-flakefixer","title":"DermaFrida the FlakeFixer","description":"\u003cp\u003eDid you know that almost 70% of babies end up with crusty cradle cap? Give flakes the brush off with our Flake Fixer - the first 3-step system specially designed to fix the flake situation. First LATHER (with sponge), then LOOSEN (with brush), and LIFT (with comb) then get back to the baby with more cradle, less cap.\u003c\/p\u003e\n\n\u003cb\u003eWhat's Inside?\u003c\/b\u003e\n\u003cul\u003e\n    \u003cli\u003e1 FlakeFixer the 3-Step cradle cap regimen\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cbr\u003e\u003cbr\u003e\n\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/SFibnGv4D68?si=e2KbRpFJhL2HFHwj\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen\u003e\u003c\/iframe\u003e","brand":"Frida Baby","offers":[{"title":"DermaFrida the FlakeFixer \/ Newborn","offer_id":51225819676956,"sku":"NF042","price":15.75,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/6855\/7852\/files\/99b7be078a01d4128f496b50bd8c1692d1c96fa0.jpg?v=1767902471"},{"product_id":"dermafrida-the-skinsoother-2-pack","title":"DermaFrida the Skinsoother 2 pack","description":"\u003cp\u003ePrevent resting itch face and kick dry skin, cradle cap + eczema to the curb! DermaFrida the SkinSoother is a baby spa in the palm of your hand, keeping baby's biggest organ, the skin, healthy, flake-free, and soft as, wait for it... a baby's butt.\u003c\/p\u003e\n\n\u003cp\u003eWhat's Inside?\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e1 Baby Bath Brushes\u003c\/li\u003e\n    \u003cli\u003e1 On-the-go storage case\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003ciframe width=\"\" height=\"\" src=\"\" title=\"\" youtube video player frameborder=\"\" allow=\"\" accelerometer autoplay clipboard-write encrypted-media gyroscope picture-in-picture web-share referrerpolicy=\"\" strict-origin-when-cross-origin allowfullscreen https:=\"\"\u003e\u003c\/iframe\u003e","brand":"Frida Baby","offers":[{"title":"DermaFrida the Skinsoother 2 pack \/ Newborn","offer_id":51225819939100,"sku":"NF023","price":10.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/6855\/7852\/files\/a6a16a8e545b41e0f265b4bef61b00a15b140676.jpg?v=1768493295"},{"product_id":"grow-with-me-training-toothbrush-set","title":"Grow-With-Me Training Toothbrush Set","description":"\u003cp\u003eStart those oral health habits young and keep them going with the Grow-With-Me oral care set complete with two manual toothbrushes that promote brushing independence. At six months, you can graduate from the \"finger puppet\" brush and give your kiddo the Training Toothbrush for Babies - a food grade silicone brush that's easy for little hands to hold and massages sensitive gums. Level up to the Training Toothbrush for Toddlers when your little one has a mouth full of teeth. Triple-angle bristles brush all three sides of teeth at once, while the soft silicone handle is easy for small hands to grip. Get this set and your little one will be ready for the big [brushing] leagues in no time!\u003c\/p\u003e\n\n\u003cp\u003eWhat's Inside?\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e1 Stopper\u003c\/li\u003e\n    \u003cli\u003e2 Toothbrushes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003eTWO BRUSHES: Includes two training toothbrushes for different stages to start oral care habits at 6+ months.\u003c\/li\u003e\n    \u003cli\u003eFOR BABIES: Start 'em at 6 months with the Training Toothbrush for Babies that has triple-angle silicone bristles to gently massage gums.\u003c\/li\u003e\n    \u003cli\u003eFOR TODDLERS: Start 'em at 18 months with the Training Toothbrush for Toddlers that has triple-angle bristles to gently clean all sides of teeth at once.\u003c\/li\u003e\n    \u003cli\u003eEASY TO HOLD: Both brushes are designed with easy-grip, BPA-free silicone handles - perfect for little hands.\u003c\/li\u003e\n    \u003cli\u003eTOSS TIME INDICATOR: Toddler brush's bristles change from blue to white when it's time to toss.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cbr\u003e\u003cbr\u003e\n\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/Q1yvpAgGess?si=i7vVP_N6FnVxjYSf\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen\u003e\u003c\/iframe\u003e","brand":"Frida Baby","offers":[{"title":"Grow-With-Me Training Toothbrush Set \/ 6M+","offer_id":51225820037404,"sku":"NF036","price":10.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/6855\/7852\/files\/66d2654cf6d23f1623ea28c021d86e9e80c9592e.jpg?v=1767902477"},{"product_id":"nailfrida-the-snipperclipper-set","title":"NailFrida - The SnipperClipper Set","description":"\u003cp\u003eTackle all of your trimming troubles without nicking baby's sensitive skin with the NailFrida SnipperClipper Set. See what you're snipping through the safety spyhole and nail that mani\/pedi every time. NailFrida's specially curved blades mimic the shape of baby scissors and are uniquely designed for smooth and silent snipping. Smooth sharp corners with the curved S-file that's shaped just for baby—a must for newborn care.\u003c\/p\u003e\n\n\u003cb\u003eWhat's Inside?\u003c\/b\u003e\n\u003cul\u003e\n    \u003cli\u003e1 NailFrida SnipperClipper\u003c\/li\u003e\n    \u003cli\u003e1 S-Shaped Baby File\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cbr\u003e\u003cbr\u003e \n\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/0SBHlpBAu74?si=uvOnkDpnl7s1Gjr9\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen\u003e\u003c\/iframe\u003e","brand":"Frida Baby","offers":[{"title":"NailFrida - The SnipperClipper Set \/ Newborn","offer_id":51225820168476,"sku":"NF041","price":13.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/6855\/7852\/files\/10092b0e267c7604b19d7e7e9eef9e1aa784cdc9.jpg?v=1767902483"},{"product_id":"nailfrida-the-s-curved-nail-files-5pk","title":"NailFrida The S-Curved Nail Files 5pk","description":"\u003cp\u003eThe S-Curved Files let you and baby save face with a design that contours to baby's nails for a perfectly filed finish.\u003c\/p\u003e\n\n\u003cp\u003eWhat's Inside?\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e5 S-Curved Nail Files\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Frida Baby","offers":[{"title":"NailFrida The S-Curved Nail Files 5pk \/ Newborn","offer_id":51225820201244,"sku":"NF066","price":3.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/6855\/7852\/files\/f8d586924a028f5e1e7b4fc8b942cdc2460dd650.jpg?v=1767902483"},{"product_id":"thick-or-curly-hair-detangler-brush-eng-only","title":"Thick or Curly Hair Detangler Brush ENG ONLY","description":"\u003cp\u003eThe Thick or Curly Hair Detangler brush helps manage your kid’s snarls and knots, without hurting their sensitive scalp. Designed specifically for thicker hair, the Hair Detangler brush comes equipped with strong comb-like bristles to get through the tougher tangles, along with softer bristles that glide through hair without causing damage or breakage (or tears!). Its protective storage cap keeps every bristle in place even when stuffed in your bag for on-the-go hair management.\u003c\/p\u003e\n\n\u003cbr\u003e\u003cbr\u003e\n\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/O9CxP_t7SGU?si=tAR4jR5NftJHDhST\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen\u003e\u003c\/iframe\u003e","brand":"Frida Baby","offers":[{"title":"Thick or Curly Hair Detangler Brush ENG ONLY \/ Newborn","offer_id":51225820528924,"sku":"NF071","price":10.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/6855\/7852\/files\/5f010d7e3257bdce715983b084ed4bd645499a1b.jpg?v=1767902498"},{"product_id":"soft-sink-baby-bath","title":"Soft Sink Baby Bath","description":"\u003cp\u003eTurn almost any sink into a newborn spa sesh with the Soft Sink Baby Bath, designed to cushion and cradle baby from head to toe. Sides snap together to support a newborn, dries out quickly, and folds up for easy storage and travel. Made of quick-dry material, the Soft Sink Baby Bath is machine washable or can simply be hung to dry. We sink it’s pretty neat!\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003eFLEXIBLE + COMPACT: Foldable bath fits most sink sizes and shapes.\u003c\/li\u003e\n    \u003cli\u003eSAFE + COMFY: Soft origami shape cradles and supports baby.\u003c\/li\u003e\n    \u003cli\u003eEASY SETUP: Two snaps and you're ready to bathe.\u003c\/li\u003e\n    \u003cli\u003eEASY CLEAN: Quick-dry cushion is machine washable and hangs to dry.\u003c\/li\u003e\n    \u003cli\u003eSTOWS AWAY: Folds for easy storage and portability.\u003c\/li\u003e\n    \u003cli\u003eCONTENTS: 1 Bather.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Frida Baby","offers":[{"title":"Soft Sink Baby Bath \/ Newborn","offer_id":51225820659996,"sku":"NF079","price":65.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/6855\/7852\/files\/25905e4481ea1851e9228d1c6975cb4fdceaf5a0.jpg?v=1768493295"},{"product_id":"smilefrida-finger-toothbrush","title":"SmileFrida - Finger Toothbrush","description":"\u003cp\u003ePUT THE BRUSHING BATTLE TO BED. When it comes to oral care, it's good to start 'em young! The SmileFrida Finger Brush makes it easy to clean your squirmy little one's baby teeth without losing your sanity. And the double-sided brush tackles top + bottom at the same time. Plus, a gentle massage with the Finger Brush can go a long way in alleviating teething woes.\u003cbr\u003e \nUse the Finger Brush from 3 months and up, then graduate to the ToothHugger at 24 months to start teaching your kiddo how to brush on their own.\u003c\/p\u003e\n\n\u003cp\u003eWhat's Inside?\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e1 SmileFrida Finger Toothbrush\u003c\/li\u003e\n    \u003cli\u003e1 Stand + Lid\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cbr\u003e\u003cbr\u003e\n\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/Q1yvpAgGess?si=J4H0k3kv36h-x6rh\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen\u003e\u003c\/iframe\u003e","brand":"Frida Baby","offers":[{"title":"SmileFrida - Finger Toothbrush \/ 3-12M","offer_id":51225820758300,"sku":"NF026","price":8.75,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/6855\/7852\/files\/5962175ac96e350579d13e385936dafdbb7a2a97.jpg?v=1767902494"},{"product_id":"training-toothbrush-for-toddlers","title":"Training Toothbrush for Toddlers","description":"\u003cp\u003eYour kiddo has graduated from the Training Toothbrush for Babies to a mouth full of baby teeth. It's time to level up their oral care game and start practicing good oral hygiene with the Training Toothbrush for Toddlers. Equipped with triple-angle bristles which clean all sides of their teeth at once, this toothbrush makes brushing their teeth take a shorter amount of time than a traditional toothbrush. The stay-put suction cup keeps the brush from rolling off countertops, while the easy-grip soft silicone handle is easy to maneuver for toddlers and parents - so you can make sure the job really gets done. Build healthy oral health habits with the entire oral care line from Frida Baby.\u003c\/p\u003e\n\n\u003cp\u003eWhat's Inside?\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e1 Toothbrush\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003eTRIPLE-ANGLE: Rounded, triple-angle bristles gently clean all sides at once.\u003c\/li\u003e\n    \u003cli\u003eEASY TO HOLD: Soft silicone handle is easy for little + big hands to grip.\u003c\/li\u003e\n    \u003cli\u003eSTAYS PUT: Keep from rolling off counters with its stay-put suction cup.\u003c\/li\u003e\n    \u003cli\u003eTOSS TIME INDICATOR: Bristles change from blue to white when it's time to replace the brush.\u003c\/li\u003e\n    \u003cli\u003eTRAINING TEAM: The next step in building oral care habits after Training Toothbrush for Babies. Start 'em at 18 months until 24 months, then graduate to the Triple-Angle Toothhugger.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cbr\u003e\u003cbr\u003e\n\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/Q1yvpAgGess?si=i7vVP_N6FnVxjYSf\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen\u003e\u003c\/iframe\u003e","brand":"Frida Baby","offers":[{"title":"Training Toothbrush for Toddlers \/ 18M","offer_id":51225820889372,"sku":"NF035","price":8.75,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0773\/6855\/7852\/files\/ed15f28808f87d41c5593c5d268b0592ead7ac8d.jpg?v=1772101993"},{"product_id":"smilefrida-triple-angle-toothhugger-yellow","title":"SmileFrida Triple Angle Toothhugger - Yellow","description":"\u003cp\u003ePut the brushing battle to bed! The Toothhugger's unique triple-angle brush head attacks plaque fast by cleaning all sides at once. 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